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Market research continues to understand attitudes, perceptions about UTSA

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(Oct. 24, 2011) -- The second phase of an important project is underway, and the results will help to better understand the attitudes and perceptions of key stakeholders about UTSA.

The first phase of the project consisted of focus groups and was completed in August 2011. The second phase will include online and phone surveys.

UTSA's research partner, Creative Consumer Research (CCR), will conduct the research and will contact members of the UTSA community regarding participation in this research.

CCR is a professional market research firm. They will not solicit or attempt to collect any information other than what is needed to complete the UTSA market research project. CCR is working at UTSA's authorized direction.

For more information, contact Michael Zahn, director of marketing, at 210-458-6160.



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The University of Texas at San Antonio is dedicated to the advancement of knowledge through research and discovery, teaching and learning, community engagement and public service. As an institution of access and excellence, UTSA embraces multicultural traditions and serves as a center for intellectual and creative resources as well as a catalyst for socioeconomic development and the commercialization of intellectual property - for Texas, the nation and the world.

UTSA's Vision

To be a premier public research university, providing access to educational excellence and preparing citizen leaders for the global environment.

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We encourage an environment of dialogue and discovery, where integrity, excellence, inclusiveness, respect, collaboration and innovation are fostered.

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