(April 29, 2013) – The UTSA chapter of the Public Relations Student Society of America (PRSSA) serves as the premier public relations student organization for UTSA and the greater San Antonio area. To develop real-world work experience, UTSA's PRSSA chapter runs Unity PR, a public relations and marketing agency offering pro-bono communications services.
Last year, Unity PR completed projects for the UTSA Department of Communication. Public relations students assisted with social media, the production of informational materials and the overall promotion of Comm. Week 2013, an annual UTSA celebration of communication's influence around the world.
Unity PR also has helped Bombay Salsa Co., fall 2012 to present, which serves a unique combination of Mexican and Indian salsa flavors, and UTSA's Earth Week 2013, which promotes the wellness of our environment.
Modeled after an established PR firm, Unity PR operates under the direction of Roger Cardenas, a junior psychology and communication double-major.
"Unity PR was created to give students the opportunity to improve their PR skills in a true business setting," said Cardenas. "As firm director, I established the foundation for Unity PR to be a well-respected, credible firm. My hope for next school year, if re-elected, is to become nationally affiliated with the Public Relations Society of America, grow our client base and improve the services we offer."
Small businesses or student organizations in need of communications assistance can contact Unity PR at email@example.comStudents interested in joining Unity PR can email prssa.utsa.@gmail.com
UTSA prides itself on giving students a well-rounded education. Combining a top-tier academic program with opportunities for personal growth prepares students to compete in a global economy. And that's not all. They learn to be informed and engaged citizens as well. At the heart of that academic program is an award-winning core curriculum.
For four consecutive years, UTSA has received an A-rating from the American Council of Trustees and Alumni for the caliber of its core curriculum. According to ACTA, UTSA requires its students to take six of the seven courses deemed "crucial" to a well-rounded education: composition, literature, U.S. government or history, economics, mathematics and science. Only a handful of other institutions in the U.S. are giving students these tools, which are needed to succeed in careers and the community.
Did you know? UTSA is one of only three Texas institutions and 23 in the United States to receive the highest rating for its core curriculum in the 2014-2015 edition of the ACTA's "What Will They Learn?" report.
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The University of Texas at San Antonio is dedicated to the advancement of knowledge through research and discovery, teaching and learning, community engagement and public service. As an institution of access and excellence, UTSA embraces multicultural traditions and serves as a center for intellectual and creative resources as well as a catalyst for socioeconomic development and the commercialization of intellectual property - for Texas, the nation and the world.
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