Discover the limitless possibilities of applied AI writing.

Learn how current generative text-based AI technology can transform your professional writing outcomes. From boosting productivity to inspiring innovation, the benefits of AI writing continue to impact industry and education. Explore cutting-edge AI text solutions to leverage for business growth and professional success.


Learning Objectives

01What is Generative AI?

Describe the dangers and opportunities of generative AI text writing tools and how to leverage it for professional life or business.

02Best Practices

Apply current best practices in generative AI for professional writing, brainstorming, and exploring ideas.

03Share Outcomes and Ideas

Create a generative AI guide for yourself or your team, specific to your industry and profession.

Meet the Instructor

Ryan McPherson UTSA

Ryan McPherson, M.A.

Ryan McPherson is an associate professor of practice in the Department of Communication at the University of Texas at San Antonio. Ryan works as a communication consultant, instructional designer, speaker, entrepreneur, and storyteller. He has developed 20 university communication courses on topics such as organizational development, business communication, marketing, instructional communication, and persuasion since 2004.

Ryan is a lifetime member of the National Storytelling Network, a member of the Tejas Storytelling Association, past president of the San Antonio Storytelling Association, and founder of the UTSA StorySLAM!.

Ryan graduated from Texas State University with a master’s degree in Communication Studies and a certificate in Corporate Communication Training and Development.

Who Should Attend

Virtually anyone can benefit from being introduced to AI writing technology; however, it would especially advantage:

  • PK-12 Educators
  • Librarians
  • Researchers
  • Attorneys
  • Higher Education Faculty & Staff
  • Marketing and Communications Employees
  • Writers, Editors, Publishers
  • Business consultants/Organizational development
Registration is now closed. Please use the sign-up form to receive notification when new course dates are available. Thank you for your interest.

Virtual Classroom


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