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Communications

Overview

These College of Sciences communication guidelines have been established to create brand identity for the college and to maintain quality and consistency in all college communication materials.

Each College of Sciences department and program is responsible for seeing that its communication materials meet the standards set forth in this policy. When preparing any type of communication piece that will be viewed by external sources, please follow these guidelines. College of Sciences press releases will only emanate from Christi Fish, public affairs specialist assigned to the college.

Project review and approval

Each project must receive approval from the corresponding administrative official, department or program chair. Then, the piece will be reviewed in the dean’s office by the communications specialist and, when appropriate, the dean. Please allow three working days to review short pieces, such as postcards, posters and flyers, and five working days for longer pieces, such as brochures, programs or newsletters.

Getting started

If you are creating a new communications piece for your department, please contact the communications specialist for suggestions on how your project can be integrated with college-wide communications.

Style Guide

The College of Sciences uses The Associated Press Stylebook as its primary reference on style issues. For UTSA-specific inquiries, first check the UTSA Style Guide (PDF).

Use of college name

The official name of the college is the UTSA College of Sciences. All college publications should display the name of the college as the overriding entity for the project. In running text, the correct ways to refer to the College of Sciences are:

  • The College of Sciences (on first reference),
  • the college (on second reference).

Use of university name

In running text, the correct ways to refer to UTSA are:

  • The University of Texas at San Antonio (on first reference),
  • UTSA (on second reference), or
  • the university (on third reference).

Use of logo

Please remember that the college is part of the larger university and as such, the College of Sciences’ logo incorporates the official UTSA logo. In general, only the endorsed logo should be used. Copies can be downloaded from below or by contacting the COS Dean's office. Please do not copy the logo from the website; the quality is not appropriate for print publications.

Thank you for helping build a strong, consistent image for the college.

For more information contact:
College of Sciences Dean's Office
(210) 458-4450  |  sciences@utsa.edu

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