(May 13, 2010)--Have you ever wondered how a comprehensive fundraising campaign comes together and what it takes to succeed? Those who give through the current "Together, We Are UTSA" 2010 faculty and staff initiative will be part of the first-ever comprehensive fundraising campaign for UTSA.
Here is how it works: When a university is on the move like UTSA, it is important to have a professional team managing the fundraising efforts in concert with the university's alumni, community leaders, deans, vice presidents, provost and president. A big university has numerous needs for operating funds, capital investments, scholarships and, of course, research.
Having an orderly way to identify, assess needs and then move strategically to raise the essential private funds is truly an art and a science. This work is known in higher education circles as "Advancement." When university leaders determine it is time to make a multi-year strategic effort to raise significant resources, a comprehensive campaign is normally the method used.
A year or more, commonly referred to as the feasibility or assessment period, can go into planning the effort before fundraising begins. During the assessment period, university leaders determine the most important needs and then attempt to achieve a balance with the fundraising capacity, always stretching a bit, to determine a campaign goal amount.
What follows is usually a "quiet" phase of the campaign that can last for one to several years, during which "leadership gifts" are raised to firmly secure the success of the overall campaign. Also, during the quiet phase, the institution identifies critical volunteer leadership externally, while on the internal side it puts into place essential technology, policies and personnel to handle the significant increase in activity and fund processing generated in a major campaign. After a healthy percentage of the overall goal is raised quietly, the campaign is announced to the public.
At that time, the university moves into the "public" phase of the campaign, which includes wider conversations in the community, engagement and focused fundraising with targeted foundations and corporations and numerous activities to keep everybody involved, and momentum building until the goal is reached or exceeded. Campaigns in higher education typically last between five and seven years and can result in truly transformational opportunities.
As UTSA continues on the path to top-tier status, there are important roles for faculty and staff, as well as alumni and friends, as we look forward to our first comprehensive campaign. Every person associated with UTSA is vital to our success.
>> How can UTSA employees help? Making an annual gift to the university is one way, through the "Together, We Are UTSA" drive. You can make your gift by going to the Giving to UTSA website and select the way you would like to give back to the university.
Another important aspect of being an employee is acting as an "ambassador" for UTSA in the community. Whether at a PTA meeting, church, Little League game or neighborhood Bunco night, staff and faculty are in a position to tell people about UTSA. Sharing news about faculty research accomplishments, recognition of student scholars, the new Applied Engineering and Technology Building, the plans for a football team or an upcoming performing arts event...all of this brings wider circles of the community into a relationship with UTSA.
UTSA is a great place to work, grow and give. Get involved today!
Join Rowdy Crew near the Roadrunner Statue for food, games and information to get hyped for the game. Some UTSA football players also plan to stop by.
Central Plaza, Main Campus
Interested in becoming a dietitian? Come and speak to our faculty! Bring questions, hear them speak, and obtain information. Event is free.
Main Building (MB 2.220), Main Campus
Be ready to laughs during this entertaining evening at the Homecoming Comedy Show! Free with a UTSA Student ID.
H-E-B University Center Ballrooms (HUC 1.104 and HUC 1.106), Main Campus
Organizations participating in the golf cart parade will be creatively decorating their carts in the 2017 UTSA Homecoming theme "Spirit, Tradition, and Pride".
University Center Lawn, Main Campus
As he wrote about in his book, Kill It To Save It: An Autopsy of Capitalism's Triumph Over Democracy, Corey Dolgon will speak about what made Donald Trump the preferred choice for many voters and shows how policy is crafted, marketed and sold or rejected.
Buena Vista Street Building, Aula Canaria Lecture Hall (BVB 1.328), Downtown Campus
The UTSA African American Studies Program is proud to present Dr. Rupert Evans, a Harvard Macy Scholar and the immediate past President of the Institute for Diversity in Health Management.
Main Building (MB 0.208), Main Campus
President Taylor Eighmy is inviting all UTSA faculty and staff to "Tacos With Taylor." Take the opportunity to introduce yourself to the President at any one of these casual meet and greets.
Frio Street Building, Food Court Commons Area, Downtown Campus
Celebrate 40 years of BestFest, an annual event hosted by Roadrunner Productions as a part of UTSA Homecoming festivities. The event will feature a carnival, food and drink booths, a golf cart parade, firework and live music from Anthem.
Brackenridge Lot 1, Main Campus
The University of Texas at San Antonio is dedicated to the advancement of knowledge through research and discovery, teaching and learning, community engagement and public service. As an institution of access and excellence, UTSA embraces multicultural traditions and serves as a center for intellectual and creative resources as well as a catalyst for socioeconomic development and the commercialization of intellectual property - for Texas, the nation and the world.
To be a premier public research university, providing access to educational excellence and preparing citizen leaders for the global environment.
We encourage an environment of dialogue and discovery, where integrity, excellence, inclusiveness, respect, collaboration and innovation are fostered.