MarCom Studio
Brand Help and FAQs
Marketing, Communications and Media Brand Team are available to help UT San Antonio apply the university brand correctly and consistently. Use the resources below to find answers to common questions or request assistance.
Frequently Asked Questions
Yes, existing department logos may continue to be used during the transition period, following the legacy logo guidance. Existing items may be used until depleted. New items must have the UT San Antonio institutional logo or your college/school logo until your department logo is provided. Visit the Brand Transition and Migration page for guidance.
As we fully migrate to the new university brand, sub-band logos are being produced in a phased approach. Logos for departments and units inside a College or School are expected to be released mid-summer.
Yes, when used with intention. Logo selection should be audience-specific — use the logo that best aligns with your primary audience. If both audiences are equally important, both logos may be used selectively, with clear hierarchy and thoughtful placement to avoid visual clutter. For more information and guidelines, refer to the Health Campus Logo Guidelines page.
Logo selection depends on the faculty member’s role. Clinical faculty should use the UT Health San Antonio logo, while non-clinical faculty should use the academic logo that includes their school name. This distinction ensures clarity for patients and maintains a consistent, professional brand presence. For embroidery guidelines, refer to the Health Campus Logo Guidelines page.
Review and Approval
Materials that feature a university logo must be reviewed and approved by the UT San Antonio Brand Team before produced. Offices should submit items for review when creating new marketing or campaign materials; producing signage, merchandise or advertising; or developing cobranded or externally produced assets.
